ColorADD: A colour identification system for the colour blind

A clever and useful system for designers to keep in mind: ColorADD.

The system ID for Dalton Color was developed based on primary colours, represented by graphic symbols where the code is built on logical association and memorable. The concept of adding the color becomes a “game” that allows the knowledge gained through the color-blind, relate symbols – easily identifying colours that represent the combination of simple shapes combined with the basic color combinations. The black and white appear to guide the light and dark shades. The system was constructed through a process of logic and understanding direct association, where the use of primary colours, represented by simple symbols, allowing their rapid inclusion in the “visual vocabulary “user.

This concept of adding color is a mental game, which allows the color blind symbols relate to each other with the colours they represent, without having to memorize them individually. Each primary color code is associated with three forms representing the red, yellow and blue, and from these three forms develops the code. Two other forms have been added representing the black and white representing the shades lighter or darker colours. The secondary colours can be formed using the basic forms is the “mix” the primary pigments together, then forming the composition of a color palette . The gray was divided into two colours: light gray and dark gray. The entire code, covers a considerable number of colours and can be easily transmitted through information available in various communication media, including bulletin boards, catalogs or the product itself.

ColorADD (text translated by Google)


A video shot on the iPhone 4S


Very cool.

Got an iPhone 4S yesterday and got up this morning to go for a surf. No surf, so thought I’d shoot some stuff to see what the new camera is like on the 4S. Got home, looked at the footage, and couldn’t believe it came out of a phone. Was so excited so thought I’d quickly cut a vid to share the goodness.

It’s actually amazing. The automatic stabilisation seems to work wonders, and gets rid of most the jello. Depth of field is flipping awesome. Colours are really good straight out the camera, but I did give this footage a slight grade.