There have been two separate trends on the web in recent months and years:
- Infographics are everywhere, typically in the form of long JPEGs. These are often criticised as being poor examples of information design (or just poor examples of design), but they still seem popular.
- Creating snazzy effects with CSS3 and HTML5. Increasing support for dropshadows, rounded corners, gradients, real fonts, rotation and all other kinds of nice visual enhancements, has resulted in masses of experimental designs. It’s even possible to create many types of fantastic (and terrible) charts and graphs, as well as icons and illustrations.
So CSS3 and infographics are a natural fit. They could be interactive, animated, hyperlinked, semantic and searchable. Besides, making big dumb JPEGs for the web just seems like a retrograde step. Why not put that effort into making a really nice page?