Here’s a handy list of the business models featured:
- Free with in-app sales
Not every interesting revenue model was included. Some of course missed our selection. I personally didn’t choose penny auction concepts like Swoopo and others. People that joined one of our workshop sessions knew already that these concepts are quite fraudulous. Auction platforms like this aren’t very sustainable. Recent figures already showed that Swoopo is indeed in decline. Other emerging concepts like Quora aren’t on the list either. Although everybody is talking about this relative new content platform, they didn’t figure out what business model to roll out. Sounds very Twitterish, not? If I had to include 1 extra revenue model to this selection, I would go for Gilt.com, which has another interesting approach for selling ‘online deals’. Read more about their margins, cash conversion and so on here.
I’ve blogged about the Humble Indie Bundle before. Kickstarter really does deserve to be at the top of that list. Though you can support projects from anywhere in the world, you have to be in the US to raise funds. There are lots of imitators though, including IndieGoGo. Flattr is a concept I’m probably going to try out soon too.
Business model kit
Their business model graphics caught my eye. They sell whiteboard magnets of these icons in a business model kit (for a fairly hefty €95 per set). Great way to brainstorm and refine a novel business idea though.